Monday, March 19, 2007

The link is not apparent.

It is generally believed that stimuli in the environment that is often repeated should be remembered more easily. In psychology, this has been shown to be not often the case. Repetition does not really aid recall in all instances.
Nickerson and Adams (1979) did a very clever study of showing 36 college students 15 different versions of the American penny. Participants selected which of the 15 penny - pictures they thought was most likely the right one. Only 15 out of 36 chose the correct version. Others thought that the correct one was 'it could easily be right' --12 pax; 4 thought it might be and 5 were sure it was wrong.
The crucial thing is people seldom process deeply the way Lincoln is facing, the words on the coin etc when they use coins. They just pick the easiest way to discriminate the coins, like the penny is the brown one. Or Dimes are the small ones, Nickels are the thick ones with smooth edges etc. Thus, even with thousands of exposures, memory for such things is bad. Sheer repitition would not necessarily lead to it being encoded in memory because presenting the stimulus does not mean the person is really thinking about all facets of it. In this case, just the colour and size of pennies is more than enough.
To see the stimuli of pennies, have a look here www.dcity.org/braingames/pennies/index.htm
he asked, "Whose picture and title are stamped on it?"
"Caesar's," they replied
"Well then," he said, "give to Caesar what belongs to him. But everything that
belongs to God must be given to God"
Matt 22: 20-21

1 Comments:

Anonymous Anonymous said disgustingly...

quite interesting. but perhaps it also depends on the subject matter or item. Like for coins, we take for granted and dont bother to commit to memory its details. But for other things we do.

but great reference to the verse below. -Lou

March 21, 2007 12:19 PM  

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